As lead graphic designer for Bridal Buyer, a high-end B2B magazine, the challenge was to maintain a sophisticated, consistent visual identity across every issue while managing a fast-paced editorial and production schedule.
I led the design process from initial content through to print production, translating editorial content into considered, on-brand layouts while balancing deadlines and multiple stakeholder needs. Working closely with editors, writers, photographers and fellow designers, I ensured every article and issue felt cohesive, aligned with the house style while meeting the required production touchpoints.
The result was a consistent, polished publication, with a streamlined design process that kept creative, editorial and production teams aligned from concept to print.
